Marketplace content moderation & menu hygiene at scale.
Challenge
Keeping a large food marketplace clean: correct dietary tagging, removal of third-party references and misleading promos, and consistent moderation decisions with auditable reasons.
Approach
io-ai ran a four-workstream suite: dietary tagging (vegan / vegetarian / gluten-free / non-veg), blocking external references, “new item” disambiguation (keep brand and place names, strip the novelty “new”), and review moderation.
Reviews were approved for genuine appreciation and rejected for promos, links and handles, non-primary-language, profanity or misleading information, always with a rejection reason recorded.
Quality
Every task ran through io-ai's multi-level QA pipeline, with first-batch audits before scale-up and full rejection-reason metadata on every item, holding over 98% accuracy on rolling audits, with weekly status reporting.
Result
Higher menu and review quality across the marketplace, with auditable moderation decisions delivered at scale.
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